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Framework: The 18 Use Case of Social CRM
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SCRM: Seven major families of business use cases
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Social CRM Use Case Maturity: Not all of the 18 use cases are market ready
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Social CRM starts with Listening: The "5M's"
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Organic
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Coordinated
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Multiple hub & spoke "Dandelion"
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Holistic "Honeycomb"
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Centralized
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Social Marketing Analytics Framework
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Social Strategist Goals for 2011: Go to Market
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Analysis: 2011 Internal Goals In Corporate Social Strategy: Proving Value and Change Management
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Most Corporations Organize in “Hub and Spoke” formation for Social Business
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figure8_blog
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Create ROI Measurements a Priority for 2011
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Staff of Social Media Program by Duration of Program
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Staff of Social Media Program by Employee Base
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Staff of Social Media Program by Maturity
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Reactive vs Proactive Programs of Corporate Social Strategist
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The Five Ways Companies Organize for Social Business
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Success Skills of the Corporate Social Strategist
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Job Responsibilities of Corporate Social Strategist
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Work Experience of Corporate Social Strategist
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Education Level of Corporate Social Strategist
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Focus of Education Degree of Corporate Social Strategists
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Seniority by title of the Corporate Social Strategist
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Gender Breakout of Corporate Social Strategist
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Twitter Presence of the Corporate Social Strategist
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The Two Career Paths of the Corporate Social Strategist
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Career Phases for the Corporate Social Strategist