Gary Dunaier:
1923 Yankee Stadium Opening Day program - front cover
Gary Dunaier:
1923 Yankee Stadium Opening Day program, inside front cover - ads for "Black Jack" chewing gum and "Between The Acts" cigars
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 1 - view of the new ballpark from the back of the bleachers in center field
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 2 - ad for "Camel" cigarettes
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 3 - biographies of the "Yankee Colonels" (team owners Jacob Ruppert and Tillinghast L'Hommedieu Huston)
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 4 - baseball-themed ad for "Socony" gasoline and motor oil
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 5 - biographies of business manager Edward Barrow and team manager Miller Huggins
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 6 - ad for "Lucky Strike" cigarettes, with a reference to skywriting ("the advertising sensation of 1923")
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 7 - the story of American League Baseball in New York, 1903-1922
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 8 - Boston Red Sox scorecard
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 9 - New York Yankees scorecard
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 10 - ads for "Huyler's" candy and "White Rock" table water
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 11 - articles about "The New Yankee Field" and "Facts and Figures on Yankee Stadium"
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 12 - ads for "Muriel" cigars, "Rosoff Sand and Gravel Corporation" and "Hudson Navigation Company"
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 13 - portrait photos of the 1923 New York Yankees
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 14 - ads for "The Corn Exchange Bank," "Melba" cigars, "Spalding" baseballs, and "Wadsworth, Howland and Co." paint and varnish manufacturers
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 15 - "Where All Roads Lead" map of Yankee Stadium, ad for "Melachrino" cigarettes
Gary Dunaier:
How to get to Yankee Stadium via public transportation, along with information about the stadium and area - detail from page 15 of the 1923 Yankee Stadium Opening Day program
Gary Dunaier:
1923 Yankee Stadium Opening Day program, page 16 - miscellaneous ads
Gary Dunaier:
1923 Yankee Stadium Opening Day program, inside back cover - ad for "Sinclair" oils
Gary Dunaier:
1923 Yankee Stadium Opening Day program, back cover - ad for "Bull Durham" tobacco